Euro Motors and Positive Zero Sign Landmark Solar Partnership in Bahrain

Business

Euro Motors and Positive Zero Sign Landmark Solar Partnership in Bahrain

Major rooftop and carport solar installation to drive sustainability at Euro Motors Sitra showroom

In a significant move towards sustainable transformation in Bahrain’s automotive industry, Euro Motors, the luxury vehicle division of Alzayani Investments Group, has entered into a long-term renewable energy partnership with Positive Zero, the region’s leading provider of decarbonization services and on-site solar solutions.

The newly signed agreement paves the way for the construction of a solar rooftop and carport installation at Euro Motors’ flagship showroom in Sitra. Once completed, the 2.7MWp system will generate approximately 4.7 GWh of clean electricity annually, equivalent to the energy consumption of 654 Bahraini households per year.

The 25-year agreement promises substantial environmental impact, with projected annual reductions of over 3,100 tons of CO₂ emissions—a benefit akin to planting nearly 52,000 trees and nurturing them for a decade.

“We’re proud to launch this major new sustainability project with Positive Zero, which sets a new benchmark for Bahrain’s automotive sector,” said Rashid Z. Alzayani, Managing Director of Euro Motors. “As the industry evolves, we are committed to giving back to the environment and aligning with Bahrain’s National Energy Strategy as we work toward net-zero by 2060.”

Euro Motors represents several of the world’s most prestigious automotive brands, including BMW, Rolls-Royce, Ferrari, Maserati, Land Rover, Jaguar, and MINI. This move reinforces Alzayani Investments Group’s broader commitment to environmental responsibility across its diverse business portfolio.

Positive Zero, through its SirajPower subsidiary, will deliver a full turnkey solar energy solution—handling engineering, procurement, construction, financing, operations, and maintenance. The collaboration will enable Euro Motors to optimize operational efficiency while significantly reducing its carbon footprint.

“This project reflects our mission to decarbonize large-scale facilities through innovative, on-site solar solutions,” said David Auriau, CEO of Positive Zero. “Together with Alzayani Investments, we’re setting a new sustainability standard for Bahrain’s automotive sector and expanding our clean energy impact across the Kingdom.”

The signing ceremony was attended by key representatives from all parties, including Mohammed Abdulghaffar Hussain, Chairman of Positive Zero; Laurent Longuet, CEO of SirajPower; and Rashed Hamed Alzayani, Managing Director of Midal Solar—the project’s EPC contractor and subsidiary of Midal Cables.

“This initiative underscores the rising momentum of sustainability among Bahraini companies,” noted Rashed Hamed Alzayani. “As EPC partner, we’re proud to deploy a Tier-1 solar solution that reflects both innovation and commitment to the Kingdom’s clean energy goals.”

Midal Solar, with a portfolio of over 7.2MWp of solar energy projects delivered across Bahrain, continues to play a leading role in the nation’s clean energy transition, reducing thousands of tons of CO₂ emissions annually.