Technology

California-based operations management platform Wooqer has announced the opening of its Middle East and Africa (MEA) headquarters in Dubai, marking a significant step in its commitment to supporting the region's growth and digital transformation goals. Wooqer, known for its robust task management and frontline operations solutions, serves industries ranging from retail to food service and technology, helping companies streamline workflows and enhance customer experience.

The newly established office will be led by Ram Prasath, recently appointed as Wooqer’s Business Head for MEA. "Our expansion into Dubai is a testament to our commitment to supporting the region’s hyper-growth companies," said Vishal Purohit, CEO of Wooqer. "With our new office and regional leadership, we aim to empower local businesses with innovative tools that redefine operational efficiency and customer service."

Wooqer’s Dubai office will focus on delivering tailored solutions for Middle Eastern enterprises, driving digitization and agility in alignment with UAE’s Vision 2031 and Saudi Arabia’s Vision 2030. By leveraging Wooqer’s OneApp platform, businesses will be able to optimize task management and enhance employee engagement, helping them adapt to the rapidly evolving digital landscape.

"We are excited for the MEA region and see a huge potential across verticals to bring roots-up agility to the forefront," said Prasath. "We look forward to partnering with businesses on their journey toward innovation and operational excellence."

• Tags
• #Business
• #Magazine
• #Lifestyle