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The newly launched 2024 Ford F-150 is now available across the Middle East, showcasing Ford's most complete lineup yet. With various trims, including Platinum, Tremor, Lariat, XLT, and Hybrid options, the new F-150 offers a range of choices suited to diverse lifestyles. This latest model embodies Ford's dedication to performance, innovation, and capability, making it ideal for work and adventure.

Unleashing Power with Enhanced Efficiency

The 2024 Ford F-150 is powered by a selection of engines designed to deliver optimal performance. Drivers can choose from the 3.5L V6 EcoBoost® engine with 400 hp and 678 Nm of torque, the 3.5L PowerBoost™ Full Hybrid V6 with 430 hp and 773 Nm of torque, or the 5.0L V8 engine offering 400 hp and 556 Nm of torque. Paired with advanced 10-speed automatic transmissions, these engines ensure smooth power delivery and superior handling across any terrain. The Ford Pro Power Onboard feature allows the F-150 to double as a mobile power source, providing versatility for off-road adventures and heavy-duty towing.

Unmatched Comfort and Interior Design

Inside, the new Ford F-150 offers a luxurious driving experience with power-adjustable seating, Dual Zone Climate Control, and premium entertainment through the Bang & Olufsen sound system. A 12-inch touchscreen, wireless connectivity, and Bluetooth options keep passengers engaged on long journeys, while the spacious and refined cabin ensures driver and passenger comfort.

Advanced Safety and Driver Assistance Features

Safety is paramount in the 2024 Ford F-150, which comes equipped with advanced driver assistance technologies such as forward collision warning, dynamic brake support, 360-degree cameras, and parking sensors. The innovative Head-Up Display projects real-time driving information onto the windshield, keeping drivers focused on the road. Additionally, a customizable 12-inch digital display cluster provides easy access to critical data, enhancing the driving experience.

Bold Style and Functionality

The exterior design of the new Ford F-150 combines strength and style, with imposing colors and dynamic features like the Pro Access Tailgate, which improves access to the truck bed with a 100-degree opening. The tailgate also offers LED lighting for increased visibility during loading and unloading. Smart towing features such as Pro Hitch Assist and Pro Trailer Backup Assist ensure that even the heaviest loads are easily managed, while the increased storage capacity in the bed storage box offers added convenience.

Tested in extreme conditions, the new Ford F-150 is designed to handle any challenge with best-in-class payload and towing capabilities. With a bold design and premium interior, it is ready to conquer both on-road and off-road terrain.

The 2024 Ford F-150 is now available at Ford Middle East showrooms.

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