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Rotana to Showcase its Upcoming Properties at ATM 2017

Rotana, one of the leading hotel management companies in the region with hotels throughout the Middle East, Africa and Turkey, will showcase its key upcoming properties at Arabian Traveling Market (ATM MACHINE) 2017, the region's premier traveling and tourist occasion which takes place in Dubai from 24 - 27 April.

Rotana is preparing to open up 17 new properties prior to completion of 2018, including more than 4,500 tricks to the company's existing room count. Key Rotana properties that will get on display screen at the prominent exhibit consists of Saadiyat Rotana Hotel & Villas - an extravagant five-star hotel in Abu Dhabi set to open in the fourth quarter of 2017 on Saadiyat Beach. Showcasing 354 high end spaces and collections along with 13 private beach villas, the luxury resort will certainly be the 15 th Rotana building to open in the funding of the UAE.

Visitors to the Rotana stand at ATM 2017 will also get a look right into the conventional charm of The Cove Rotana Resort, a magnificent property located on an idyllic water inlet on the Ras Al Khaimah beachfront. Currently going through massive repair, the Extension is due to open its doors in Q2 2017.

Rotana is looking to use the ATM platform as a chance to build on its solid begin to the year, with its hotels in the region revealing a 4.8% rise in ordinary occupancy rates during the very first quarter of 2017, as compared to the equivalent period in the previous year. Rotana hotels in the UAE witnessed a 3.1% growth in occupancy year-on- year, with Dubai up by 3.7%, Abu Dhabi recording a low rise of 0.9% while the Northern Emirates region grew the fastest at 9.3%.

Omer Kaddouri, President & CEO, Rotana, stated, "2017 is a vital year for Rotana as it notes the 25 th anniversary of the company's beginning. The year additionally holds tremendous strategic importance as for Rotana's future instructions and development is concerned, as it advertises our entrance right into new geographic markets in addition to our ongoing expansion in our fortress markets, with a number of openings aligned for the last 3 quarters of 2017. We are hoping to keep our energy going with a strong engagement in ATM MACHINE 2017, where we will be showcasing our upcoming resorts."

" Rotana is today firmly positioned as the leading hotel management company in the region, with an operating portfolio of 56 properties and greater than 15,000 areas throughout all markets. We are currently among the largest hotel operators in UAE, Saudi Arabia, Qatar, Iraq and Bahrain, and our continuous development suggests we get on track to ending up being the leading gamer in several more markets in the region," he concluded.

Rotana recently made its long-awaited launching in Africa with the opening of the first-class Kin Plaza Arjaan by Rotana in Kinshasa, resources of the Democratic Republic of Congo. Africa is a key emphasis market for Rotana and the company presently has a number of projects under various phases of advancement throughout the continent including Marrakesh, Luanda, Nouakchott, Dar es Salaam and Lagos.

Rotana is also looking to strengthen its presence in Turkey by including two even more hotels in Istanbul. With the arranged opening of the inter-connected properties under "Centro by Rotana" and "Arjaan hotel apartment or condos by Rotana" brands in Q4 2017, the company will add a combined 305 rooms to its inventory while taking its overall variety of running properties in Turkey to four hotels.

Even as it pushes into new markets and keeps prolonging its geographical reach, Rotana proceeds with its hostile expansion plans in the GCC, with an overall of 4 brand-new resorts readied to open up in the Kingdom of Saudi Arabia this year alone - adding 888 keys to the company's existing supply of 969 rooms in the Kingdom - and two resorts to open in Qatar by 2019.

In the coming two years, Rotana will certainly open six properties in its home market of UAE, where the hospitality industry is predicted to sustain its consistent upward trajectory despite global challenges, with both Dubai and Abu Dhabi set to witness an increase in visitor numbers. Leisure travellers are expected to account for a 60% share of overall site visitor arrivals in Dubai in 2017, with business travellers making up the staying 40%, while the comparative proportion for Abu Dhabi is predicted at 60% business travellers vs. 40% leisure tourists. Rotana has actually been aggressively reaching out to new markets such as Poland and the Czech Republic to sustain the recreation section in the UAE.

In total, Rotana will certainly open 12 new resorts in 2017, and five more in 2018. Property opening in Q2 2017 consists of Erbil Arjaan by Rotana, Kurdistan, Iraq (168 keys), Those introducing in Q3 2017 include: Centro Waha, Riyadh, KSA (290 keys); Sundus Rotana, Muscat, Oman (215 keys); Pearl Rotana, Abu Dhabi, UAE (315 keys); Centro Salama, Jeddah, KSA (189 keys), and Al Bandar Rotana and Al Bandar Arjaan by Rotana, Dubai, UAE (280 keys). In Q4 2017, Rotana will be launching: Centro Istanbul and Arjaan Istanbul by Rotana, Istanbul, Turkey (305 keys); Centro Olaya, Riyadh, KSA (156 keys); Centro Corniche, Al Khobar, KSA (253 secrets); Saadiyat Rotana Resort & Villas, Abu Dhabi, UAE (340 keys). This will be complied with by five openings in 2018: Sulaymaniyah Rotana, Kurdistan, Iraq (240 tricks); Rayhaan Imam Reza by Rotana, Mashhad, Iran (272 keys); Al Jaddaf Rotana in Dubai, UAE (338 keys), Sundus Arjaan by Rotana, Muscat, Oman (102 keys), and Beach Arjaan by Rotana, Abu Dhabi, UAE (326 keys).

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