JAD Global Real Estate Development has officially broken ground on J188, a AED 250 million premium residential development in Al Jaddaf, marking another milestone in the company's expansion as its development portfolio grows to more than AED 2.18 billion.

Located in Dubai's emerging Creekfront district, the project has been designed around the principles of neuroarchitecture and wellness-focused living, with features intended to enhance residents' physical, mental and overall well-being.

The development will comprise one- and two-bedroom apartments offering dual views of Downtown Dubai and Dubai Creek Harbour, while benefiting from convenient access to two of the city's key destinations.

Prices at J188 start from AED 1.2 million, with the developer offering flexible payment plans aimed at both end-users and property investors.

According to JAD Global, the project incorporates a range of health and sustainability features, including medical-grade air filtration systems, acoustic optimisation and antibacterial building materials, creating a residential environment focused on comfort and wellness.

Residents will also have access to an extensive selection of lifestyle amenities, including a double-height lobby, co-working spaces, a branded padel court, fitness and yoga studios, spa facilities, landscaped gardens and a rooftop infinity pool overlooking the Dubai skyline.

Mohammed Al Sheikh, Chief Executive Officer of JAD Global Real Estate Development, said the groundbreaking represents more than the beginning of a new project, reflecting the company's commitment to delivering high-quality developments that create long-term value.

He said JAD Global remains focused on designing communities that combine quality construction, wellness-focused living and strong investment fundamentals, while contributing to Dubai's evolving urban landscape.

The launch of J188 reinforces the developer's confidence in the UAE's real estate market and aligns with Dubai's broader vision of creating sustainable, human-centric communities through innovative residential developments.