Printemps, The Reference Of French Elegance For 150 Years, Becomes "Printemps Palace"
At 150 years old, Printemps is in its prime and full of splendor, more determined than ever to remain a key, thrilling part of a Parisian lifestyle focused on character, inspiration and new discoveries.
Window displays designed by Steve Hiett
The departement store asked the renowned British photographer Steve Hiett to capture the essence of four legendary Parisian luxury hotels: Le Bristol Paris, Le Meurice, Htel Plaza Athne and Le Royal Monceau-Raffles Paris. A bold display enhanced by the silhouettes of nine prestigious brands: Alberta Ferretti, Alexandre Vauthier, Burberry, Elie Saab, Roberto Cavalli, Lanvin, The Row, Sonia Rykiel and Thierry Mugler. Known as the "director of colour", Steve Hiett has, since the 1970s, become a fashion legend, with colour-saturated images that radiate energy.
Truly a one-off, a picture was taken at Printemps transformed for the occasion into a luxury hotel. Its rich history, the decorative opulence of its domes, the elegance of its faade; this touch of soul was a true source of inspiration for Steve Hiett, who has created for visitors an unexpectedly graphic and contemporary vision reflecting Printemps modern elegance.
About Steve Hiett
Steve Hiett has always been interested in graphic design and photography. He studied painting at the Royal College of Art in London, but first opted for a career as a musician before becoming an artistic director and advertising film maker. He took his first fashion photographs at 27. He found his passion and from then on dedicated himself fully to this profession, working for the biggest fashion magazines in France and internationally.
La Maison du Chocolat's Gourmet Escapes invade the atrium
La Maison du Chocolat has created a unique concept exclusively for Printemps: Les Evasions Gourmandes (Gourmet Escapes). Floral notes, poetic moments, a bouquet of sensations; just some of the flavor inspirations, with new and surprising colors and creations.
Delighting the senses of taste and smell, La Maison du Chocolat has fills the heart of the department store, in a decor designed especially for the event. Just as in one's wildest dreams, chocolate abounds: the subtle notes of an exclusive rose-flavoured chocolate encrusted with pink peppercorns, savory interludes of previously unknown chocolate confections, an clair extravaganza and limited-edition chocolate macaroons.
A tailor-made welcome and services
Like the personalized services provided in the best luxury hotels, Printemps Haussmann has created for its clientele a range of refined and efficient services, ever more fashionable and exclusive.
To seduce its foreign clientele, the department store provides a tailor-made shopping experience: multilingual store maps, multi-currency payments accepted at all tills, immediate tax deduction at interactive machines to avoid queues, home or hotel delivery, and more.
A Guest Relations team that speaks 14 languages is ready to welcome visitors, direct them throughout the store and coordinate all the services they wish to enjoy.
In addition, Printemps offers 240m of private lounges for a truly private fashion consultation. A team of 10 multilingual personal shoppers is at their full disposal to guide them through the various lines and suggest shapes and cuts adapted to their needs.
A refined and prestigious selection for the evening
Every season since 2009, new designers and brands at the forefront of chic are displayed in the Espace Maria Luisa, at the centre of the 2nd floor of Printemps Women Store.
Now, a new 50m space will be dedicated to a selection of evening wear that is one of the most desirable collections of the season. An opportunity to discover creations by Roberto Cavalli, Pucci, Mugler, Elie Saab, Julien Fourni, Alexandre Vauthier and Christopher Kane.
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