Technology

Acronis, a global leader in cybersecurity and data protection, proudly announces the return of its flagship product, Acronis True Image. Reverting to its original name, Acronis True Image reemerges with enhanced performance and cybersecurity capabilities tailored to meet today's cyber challenges.

Introduced in 2003, Acronis True Image has been a household name for home users for decades. The decision to reestablish its founding name honors the company's history and the trust customers have placed in the product over the years.

Comprehensive Cyber Protection

Acronis True Image, designed specifically for home users, offers unparalleled cybersecurity and backup solutions to protect digital life. The latest release includes improvements that optimize security and performance. Users can stay secure with integrated cyber protection, including anti-ransomware and anti-malware features, alongside reliable, fast, and secure backup. It is the only comprehensive personal, family, and home office data protection tool, featuring an intuitive and modern interface and one-click backup and restore.

"Cybersecurity remains a critical concern for organizations across the Middle East," said Ziad Nasr, General Manager of Acronis Middle East. "As the UAE Cybersecurity Council continues to raise awareness about escalating threats, exercising caution and vigilance is essential. Individuals and businesses need an enhanced strategy to safeguard data, enabling them to combat threats effectively and securely at work and home. In an era of proliferating digital threats, the new and improved Acronis True Image empowers users with advanced security features, ensuring comprehensive data protection through AI-driven security protocols."

Broad Compatibility and Robust Features

Available for both Windows and macOS operating systems, Acronis True Image allows customers to protect up to five computers with a single subscription, along with an unlimited number of mobile devices and tablets. The solution stores and safeguards over 42 thousand terabytes of user data in the cloud and thousands more on local devices.

Over 5.5 million users worldwide trust Acronis True Image to protect their most sensitive data. Every month, Acronis blocks malware incidents faced by over 20% of users with an active subscription. In the first half of 2024 alone, Acronis True Image stopped approximately 12 thousand ransomware attacks.

"Acronis True Image is back and better than ever! Since its inception, Acronis True Image has been the must-have tool for users to secure their computers and back up their personal data, including digital photographs, work and personal documents, and other sensitive files,” said Gaidar Magdanurov, President at Acronis. “We are committed to meeting the high standards demanded by our customers and ensuring home users' data is armed with the strongest backup and security protection on the market. With our robust AI-based security, users can rest assured that their devices, whether for personal or professional use, are receiving best-in-class service and the most trusted protection for home users and small businesses."

Enhanced Security Features

Additional features of Acronis True Image include disk cloning and remote management. Identity protection and cyber insurance are available to U.S. customers with advanced and premium versions of the solution. The latest update enhances the product’s security features, offering real-time protection, illicit crypto mining protection, vulnerability assessments, and antivirus scans—all supported by Acronis security technology.

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