Food & FMCG

The Kingdom of Saudi Arabia is preparing to host the highly anticipated third edition of the Saudi Food Show, the country’s largest food and beverage (F&B) sourcing event, from May 12 to 14, 2025, at the Riyadh Front Exhibition and Conference Centre. Held under the esteemed patronage of His Excellency Bandar bin Ibrahim AlKhorayef, Minister of Industry and Mineral Resources, the event is poised to become a central platform for global culinary trade and innovation.

Organised by KAOUN International and dmg events, in strategic partnership with the Saudi Authority for Industrial Cities and Technology Zones (MODON), this year’s edition of the Saudi Food Show will feature significant growth, with six expansive halls, a broader array of international exhibitors, and a comprehensive program of knowledge-sharing sessions.

The opening day will feature a high-level ministerial panel addressing the transformation of Saudi Arabia’s F&B landscape and its alignment with Vision 2030, showcasing the sector’s critical role in economic diversification and food security.

Strategic Partnership and Industry Growth

Eng. Ali Alomeir, Executive Vice President for Strategy and Corporate Excellence at MODON, emphasized the organization's continued partnership with the event, highlighting Saudi Arabia’s rapid strides in food manufacturing and industrial infrastructure. MODON supports 39 industrial cities across the Kingdom, offering advanced logistics and production services tailored to the evolving needs of the food industry.

Alomeir described the Saudi Food Show as more than just a commercial exhibition, calling it a vital platform for global engagement, innovation, and investment in one of Saudi Arabia’s most promising sectors.

Expanding Global Presence

This year’s edition is expected to host over 1,300 leading global brands, including Nestlé, Almarai, SADAFCO, BRF, Farm Frites, Lactalis, and NADEC, among others. The show also welcomes new country pavilions from Spain, Morocco, Kuwait, Vietnam, Tunisia, Canada, Germany, New Zealand, and Russia, reinforcing the event’s role as a major international business gateway.

Robert Helou, CEO of Nestlé Central Arabia, stated: “Our participation in The Saudi Food Show 2025 reflects Nestlé’s commitment to supporting the Kingdom’s food ecosystem and Vision 2030. This platform allows us to showcase innovation, build partnerships, and contribute to a more sustainable food future.”

Saudi Food Summit and Workshops

Running alongside the exhibition, the Saudi Food Summit will host a series of influential keynotes and panel discussions. Topics will include investment opportunities, sustainability trends, and foreign business entry into the Kingdom's F&B market.

Confirmed speakers include:

• Abdullah Albader – CEO, Almarai

• Abdulla Aujan – Executive Chairman, Aujan Group

• Tonya Tan – Council Member, Saudi–Singapore Business Council

• Yasser Hejazi – Director, Panda Retail Company

• Shehim Mohammed – Director, Lulu Hypermarkets KSA

Day three will feature expert-led workshops, such as ‘Retail Success Stories in Saudi Arabia’ and ‘Marketing Strategies for Start-ups’, led by Nidhi Sehgal, General Manager at FLC Marketing Group.

Celebrating Culinary Excellence

The show will also present the Top Table Saudi experience, a series of live masterclasses by acclaimed chefs, including Fayçal Bettioui, Ali Ghzawi, Deema Hajjawi, and Abdallah Bakri, who will share cutting-edge culinary techniques and regional specialties.

Event Details

The Saudi Food Show 2025 is open daily from 2:00 PM to 10:00 PM for trade professionals only. Tickets, including a 3-day pass for SAR 150.

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