Meraas to Launch Fun-filled Mattel Play! Town

Entertainment

Meraas to Launch Fun-filled Mattel Play! Town

Meraas, a Dubai-based holding company, is set to launch Mattel Play! Town, a 5,000 square metre interactive themed eduplay attraction where kids in between the ages of 2 and 10 can satisfy and connect with a few of the most popular and well-liked kids's characters.

In partnership with international toy company Mattel, the attraction will feature interesting and revitalizing play experiences around the five world identified brands: Barney, Thomas & Friends, Bob the Builder, Angelina Ballerina, and Fireman Sam, together with live programs, to produce lasting memories. Mattel Play! Town is built on the concept of eduplay, a play-based education theory that highlights the significance of stimulating kids's creativity and dream to assist in the development of social abilities.

Mattel Play! Town creates an enthralling eduplay environment for children to establish spirited relationships with new companions and their preferred characters. The range of experiences available is set to improve communication, self-sufficiency, and adaptive abilities in addition to foster interpersonal, group structure, and problem-solving capabilities.

At Knapford Station, a multi-level soft play experience with Thomas and his friends waits for visitors, as well as a very unique program at the Station Theatre. The young visitors can likewise join Team Bob to build and play with life-size cars Scoop, Muck, Dizzy and Tiny-- or dig through Angelina Ballerina's storage room to dress up and twirl around her dance studio.

At Mattel Play! Town, young visitors can dive into a world where some of their preferred characters come to life and develop memories that last a lifetime.
An adventure to Mattel Play! At the end of the journey, households can stop at a retail store that provides the newest product from Mattel.

Mattel Play! Town will lie at CITY WALK and is scheduled to open in the very first quarter of 2016.

Mattel Play! Town will contribute to Meraas Leisure & Entertainment department's quickly growing profile of innovative destinations. Meraas has actually recently announced The Green Planet, the region's very first bio-dome, to be located at CITY WALK. The two upcoming assets will complement the present leisure and home entertainment offering encompassing The Dome Box, the area's very first 360-degree dome theatre at BOXPARK, Splash Pad, a damp backyard for kids at THE BEACH opposite JBR, in addition to Reel Cinemas THE BEACH.