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Food & FMCG

Lavazza launches the book - Coffee Absolute Gastronomy

Dubai, United Arab Emirates, 18 February 2019: Tradition, experimentation, intuition and quality. These are just some of the values that Lavazza has in common with today's top Italian and international chefs: the company's constant commitment to excellence and its dedication to research have found a perfect match in the world of top gastronomy.

Quality coffee is created by an accurate selection of ingredients, technical competences and the intuition that provides that famous extra touch to the product. This is the same creative modus operandi ingredients quality, skill and imagination that chefs use every day when creating their dishes. Therefore, the relationship between Lavazza and Top Gastronomy comes naturally.

With over 20 years of expertise and ongoing commitment to the haute cuisine, on February 17th at Torno Subito W Dubai - The Palm, in Dubai, Lavazza presents Coffee Absolute Gastronomy, a 176 pages book featuring the celebration of coffee as the key ingredient that inspired 40 of the worlds cutting-edge chefs and 1 sommelier to create special and unusual recipes. The project was born from the will of its author, Flavel Monteiro and Lavazza, the iconic brand steeped in tradition for which experimenting and passion are a booster to innovate. Author Flavel Monteiro followed step by step the books creation process, selecting the best international chefs since its initial idea, which was conceived during a Lavazza lunch meeting.

Coffee Absolute Gastronomy features a real journey around the world of haute cuisine encountering, along the way, 40 cutting-edge culinary professionals, specifically 35 Michelin stars, crossing 6 continents and 23 countries. From the first photographer of the Rolling Stone Magazine - Baron Wolman starts the book with an ode to coffee. The First Words from the very best of France and La Listes Culinary Best Guy SAVOY, and the introduction by Ferran and Albert Adri.

Ferran Adri was, in fact, the first great chef working with Lavazza, a collaboration starting in 2002 that successfully continued over the years and is still active with the contribution of Lavazza to Ferran Adris Bullipedia project Coffee Sapiens, the encyclopaedia dedicated to western gourmet cuisine.

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