Entertainment
Hosting a Record-Breaking Ramadan Television Season - MBC GROUP
Aligned with the displayed progress forecasts shared earlier, the current research findings spanning the first 2 days of the Holy Month clearly show how the increases in TV viewership due to the Covid-19 #STAY_AT_HOME situation have ensued in a record-breaking Ramadan 2020 performance from the regions leading broadcasters.
With considerable surges throughout the board in Channel TRPs, Share of Audience and Viewer Engagement (Vs. Ramadan 2019), theres never been a better time for regional brands to turn out to be a part of MBC GROUPs Ramadan 2020 success story.
Arabian Media Services International (AMSI) is a part of Choueiri Group and functions as the Exclusive Media Representative for MBC Group.