Celebrate Eid Al Fitr and the highly anticipated Dubai Summer Surprises at The Dubai Mall with a whirlwind of family-oriented and entertainment activities. Do not hesitate to splurge this summer! For every AED 500 spent you will get a chance to win instant prizes daily.

A highlight during DSS is the Kids Fashion Fest on August 15 that will showcase an exclusive childrens collection, with a special appearance by the Smith siblings, actor Jaden Smith and singer Willow Smith, the children of Hollywood celebrities Will Smith and Jada Pinkett Smith. The MSFTS designers will showcase an exclusive clothing line for Dubai. Get the chance to meet and greet the young stars on August 13 at The Dubai Mall.

Educational workshops about parenthood, child safety, styling, and more will be held at the Kids Fashion Fest. Children from the region can register to model at the fashion show, which will feature high-end brands and special appearance by the celebrities. To register, children have to take their pictures in trendy costumes at the stand of Dubai Festivals & Retail Establishment, located at the mall on the ground floor near Dubai Ice Rink until July 25. The participants will be selected by a panel of judges.

Little ones will have a blast watching the 20-minute Power Rangers show held three times daily, followed by a themed exhibition held at the Star Atrium from August 13 to 15.

At the Top, Burj Khalifa SKY, the holder of the Guinness World Record for the worlds highest observation deck, accessed via The Dubai Mall, will host children to meet their favourite character Modhesh, the mascot of DSS, adding to their excitement, on July 23, and August 11 & 23.

Furthermore, The Dubai Mall visitors who spend AED 500 or more on shopping, dining and/or entertainment, will get the chance to win daily instant prizes including tickets to Emirates A380 simulator; free entries to At the Top, Burj Khalifa; gift cards from SEGA Republic; free public session at Dubai Ice Rink; free entry to Dubai Aquarium & Underwater Zoo; child and parent entry to KidZania; vouchers from Paris Gallery, Sun & Sand, Red Lobster, TGI Fridays; as well as the opportunity to enter a weekly raffle draw to win the weekly grand prize of AED 25,000 in national bonds.

During Eid Al Fitr, The Dubai Mall will welcome visitors with a variety of Arabesque events until July 25. Complimentary Arabic coffee will be served at the Fashion Avenue. Adding to the elegant ambience, classic Arabian music will be played and visitors will get the chance to take picture with falcons at the Souk area. They can also enjoy an ultimate shopping experience and wide range of offers at any of dining outlets within the mall. Movie lovers can catch up on the new releases at Reel Cinemas, which will be playing for 24 hours during Eid Al Fitr.

The Dubai Mall will have extended operating hours during Eid Al Fitr holidays, from July 17 to 25; shops and attractions will be open from 10am to 1am and dining outlets from 10am to 2am. During DSS, from July 26 to September 5, shops, attractions and dining outlets will be open on weekdays from 10am to midnight, and on weekends from 10am to 1am, while the waterfront promenade restaurants will remain open every day until 2am.

For more information, please contact The Dubai Mall at 800-382246255 or visit www.thedubaimall.com/www.facebook.com/thedubaimall.