Bridgestone Middle East & Africa Wins Mobility Technology Innovation Award at Truck and Fleet ME Awards
Bridgestone Middle East & Africa has been awarded the Mobility Technology Innovation Award at the Truck and Fleet ME Awards, recognizing its commitment to advancing sustainable mobility and smart transportation solutions. The award ceremony, held at The Ritz-Carlton, JBR, Dubai, honored companies that have made significant contributions to alternative energy and autonomous technologies in the fleet sector.
The accolade reflects Bridgestone’s continuous efforts to enhance fleet efficiency, safety, and sustainability through cutting-edge innovations. The company has pioneered smart tyre technology, integrating sensors that provide real-time road condition analysis, enhancing driver safety and operational efficiency. Additionally, Bridgestone is leveraging telematics data to support the development of smart cities and optimize vehicle performance.
Jacques Fourie, President of Bridgestone Middle East & Africa, expressed gratitude for the recognition, emphasizing the company’s transition beyond traditional tyre manufacturing. He highlighted Bridgestone’s E8 Commitment, a strategic roadmap guiding its evolution into a sustainable solutions provider through advanced tyre-centric and subscription-based mobility offerings.
Bridgestone continues to push the boundaries of transportation innovation, positioning itself as a key player in the future of logistics, fleet management, and sustainable urban mobility. The company remains dedicated to delivering data-driven solutions that contribute to safer and smarter mobility ecosystems.
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