Business

Orient Planet, an award-winning and a leading public relations (PR) and advertising and marketing interactions firm based in Dubai, has recently been awarded with an 'A' rating as a Dubai SME Rated Business, receiving a certification from Dubai SME complying with a rigorous testimonial of its business under the Dubai SME Rating Structure - a rankings system initiative that aims to offer a comprehensive review of little and moderate enterprises' (SMEs) performance based on financial and non-financial criteria.

The Dubai SME, an integrated department of the Division of Economic Development (DED), has issued the rankings complying with the initiative's launch in January this year by H.H. Sheikh Mohammad bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to enhance SMEs' payment to the nation's economic advancement. It is also the first and only scores system in the Middle East, identifying the integral function of SMEs in financial growth. Researches have actually disclosed that 95 per cent of registered companies in Dubai makes up the 40 percent of the emirate's Gross Domestic Product (DGP) and accounts for 42 percent of its workforce.

The SME Ranking Framework is a system introduced under the PRICE SME program, an initiative under the Dubai Plan 2021, in a bid to assist recognize the UAE's vision of developing a lasting and varied economy. It supplies a unified and detailed classification of SMEs in Dubai and offers a package of centers and benefits for ranked business, including simple accessibility to funding. It aims in order to help SMEs improve their ability and boost exposure to worldwide markets.

The 'A' ranking as a Dubai SME Rated Business notes the outstanding performance of the company as a business and has actually fulfilled the standards established by the Dubai SME to business signed up as a commercial entity in Dubai. Companies need to fulfill the thresholds for the number of workers and turn over based on their industry group, which is identified into trading, manufacturing and solutions. The Dubai SME Score Structure highlights the company's key locations of strength and enhancements in five key locations, particularly: business efficiency (operational and financial), innovation, corporate administration and excellence, international expansion, and business social responsibility.

Nidal Abou Zaki, Managing Director, Orient Planet Group, claimed: "There is no question that the SME business design plays a vital function in maintaining the economic situation; and researches have actually verified just how a robust entrepreneurship ecological community assists economic climates around the globe to survive. The Dubai SME Ranking Framework is an important platform for SMEs to evaluate their initiatives based on the Dubai Government's criteria and high level of standards when it concerns doing business. For our part as SMEs, we can just inspect and improve our effectiveness if we subject the business to strenuous review. It is a wonderful chance for Orient Planet to be amongst the first firms to be ranked by the new rankings system."

Abou Zaki added: "Orient Earth has been placed 31 amongst the top 100 SME firms in Dubai and has reaped honors and acknowledgment for our leading efficiency in the field within the emirate, along with the region. The 'A' ratings awarded to Orient World, which went through an extensive testimonial of our business efficiency and dedications to supply innovative services and create occupation chances in the UAE, is testimony to the company's efforts to favorably expand and boost efficiency in the nation. We are positive these efforts will only be multiplied given the terrific support that Dubai SME gives to companies such as ours."

Business which decided to be reviewed will certainly benefit from a range of support programs from the Dubai Government through the following: capability development program, financial backing, worldwide expansion program, and several gain from federal government entities and key partners. A few of these benefits mean obtaining lower interest rates in financing, attracting financiers' rate of interest, and enhancing their possibilities of protecting federal government contracts, among others.

Orient Planet Group is just one of the Middle East's fastest growing PR and marketing communications company, having expanded its business right into various kinds of solutions since it began in 2000, offering a large range of services such as PR working as a consultant, social networks, crisis management, track record monitoring, brand name marketing, and media relations, to name a few.

Orient World Group has ventured over the last few years to provide targeted solutions relevant to Public Relations and communications including Orient Earth Academy, the very first online PR and interactions academy Middle East in partnership with the Irish Academy of Public Relations; Orient Planet Study, a media and marketing research solution offering macro-level reports in the Arab world; Orient Earth Social, a tactical social networks platform; and Orient Planet RASD, a precise and eco-friendly media surveillance and analysis solutions unit.

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