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A life-changing Journey into Winning set to enrich the DSF experience for shoppers from around the world

Known as the period of great bargains and fantastic promotions, the 20th edition of Dubai Shopping Festival (DSF) is that much-awaited time of the year that gives shopaholics and bargain hunters the opportunity to snap up the best deals in town.

As DSF rolls out its milestone 20th anniversary edition this year starting from 1 January 2015, residents and visitors from around the world are also looking forward to transforming their lives by winning big whilst making the most of the world-class shopping experience that the emirate is synonymous with.

Up for grabs are millions of dirhams in the form of cash prizes, luxury Nissan and Infiniti cars and valuable gold and diamond jewellery, in addition to other exciting rewards including unbeatable deals and discounts of up to 75 % at Dubais shopping malls, souks and thousands of retail outlets as part of DSFs spectacular Journey Into Winning.

The 32-day extravaganza is all set to unfold into life-changing moments for many shoppers who can win grand daily and weekly prizes with DSFs Infiniti Mega Raffle, Nissan Grand Raffle, Gold & Jewellery Mega Raffle and A Million Reasons to Shop promotion.

Infiniti Mega Raffle
1 January to 1 February

Get ready for the Infiniti Mega Raffle, which gives one lucky shopper the chance to win a whopping prize worth AED 500,000 every day. The daily prize given away to one winner consists of two luxurious Infiniti models, QX60 and Q50, plus AED 100,000 in cash. Shoppers can participate in the Infiniti Mega Raffle by purchasing a raffle ticket for just AED 200 available at selected Enoc and Eppco petrol stations, Global Village, Gold Souk and at main streets. The DSF 2015 Infiniti Mega Raffle is being run in cooperation with Arabian Automobiles, the flagship company of AW Rostamani Group, a DFRE Strategic Partner. Further, DSF 20th Anniversary has a special surprise, as shoppers participating in the Infiniti Mega Raffle will get a second chance to win with over AED 2 million in additional prizes that will be up for grabs at weekly raffle draws. At these weekly draws, five lucky shoppers stand to win cash prizes of AED 100,000 each.

Nissan Grand Raffle
1 January to 1 February

A brand new Nissan car each day and a Nissan Patrol each week awaits one lucky shopper throughout DSF. The Nissan Grand Raffle is being run in cooperation with DFRE Strategic Partners, ENOC/EPPCO and Arabian Automobiles, the flagship company of AW Rostamani Group. Customers are entitled to a raffle coupon for every AED20 spent at the convenience store ZOOM or at Pronto, AED 30 spent for a car wash at ENOC/EPPCO or AED 100 spent for an Oil Change or any AutoPro service. The raffle coupons will be entered into a daily draw for a Nissan car and a weekly draw for a Nissan Patrol, which is being given away as a DSF 20th Anniversary Special. Lucky customers can win one of 10 Nissan models in the daily draw Micra, Sunny, Sentra,Tiida, Altima, X-Trail, Murano, Z370, Pathfinder and Armada. Buy a ZOOM DSF promo pack to triple your chances of winning a Nissan car a day or a Nissan Patrol weekly in the Nissan Grand Draw plus discount coupons from Pronto, Tasjeel and major retailers.

Gold and Jewellery Mega Raffle
1 January to 1 February

This DSF, visitors can take advantage of the Gold and Jewellery Mega Raffle - the biggest ever gold and jewellery promotion, offering shoppers spending AED 500 at any of the participating outlets the chance to win up to AED 15 million in prizes including 100 kg of gold and 40 carats of diamond across 32 days of DSF. In a fitting tribute to the DSF 20th anniversary, over 500 jewellery retail outlets across Dubai will participate in making the worlds longest handmade gold chain named Dubai Celebration Chain spanning 5km in length.

A Million Reasons to Shop Promotion
1 January to 1 February, Participating Malls

Shop at any of the participating malls for AED 200 to enter the chance to win up to AED 1 million in prizes that will be given away in the form of cash and shopping vouchers in the promotion run by the Dubai Shopping Malls Group. It will also see AED 20,000 in cash awarded to 5 winners each week and a Mega Bumper Cash Prize worth AED 100,000 won by one person every week. On top of this fantastic offer, shoppers will also be given the opportunity to double their chances of winning, with instant scratch and win prizes worth AED 1000 each, to be given to 200 lucky shoppers. The participating malls in the upcoming campaign include Al Bustan Centre, Al Ghurair Centre, Al Manal Centre, Al Mulla Plaza, Arabian Center, Bin Sougat Centre, Century Mall, Lamcy Plaza, Mazaya Centre, Oasis Centre, Sunset Mall, Palm Strip, Times Square Centre, Etihad Mall, Barsha, Karama Centre, and Madina Mall.

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