Jashanmal’s Grand Finale Sale Returns to Dubai from October 21 to 25

Jashanmal Group is set to host The Grand Finale 2026 Sale at Cityland Mall, Dubai, from October 21 to 25, bringing together brands across fashion, travel, home appliances, lifestyle and other retail categories.

The five-day event will feature a broad selection of the Group’s brands alongside external participating retailers, with the October edition marking Jashanmal’s final Warehouse Sale of 2026.

Fashion, Travel, Home and Lifestyle Brands

The sale will showcase products from Jashanmal Group’s portfolio, including Delsey Paris, Echolac, Wenger, Kipling, JanSport, Cross, Jashanmal Home, Jade, Elizabeth Arden, Kenwood, De’Longhi, Bassam Fattouh, Russell Hobbs, BaByliss, Hoover, Bertazzoni, Ariete, Eastpak, Clarks, Bally and Sole District.

External participating brands will include Tramontina, Prestige, Danube Hospitality, ILG – Swiss Watch Group, Lifestyle for Less, Linen Obsession, DHI and ALGT. Dubai Islamic Bank (DIB) will serve as the banking partner.

The event will bring multiple retail categories together at one venue, offering shoppers a range of options across fashion, travel accessories, home products, appliances and lifestyle goods.

Jashanmal Highlights Consumer-Focused Retail Experience

Anurag Verma, Chief Distribution Officer at Jashanmal Group, said the initiative reflects the company’s focus on bringing established brands and a varied product selection together for consumers.

“The Grand Finale 2026 Sale brings this approach together in one destination, offering shoppers access to a broad selection across fashion, travel, home and lifestyle categories,” Verma said.

He added that the expanded mix of participating brands for the October edition was intended to continue providing value and convenience to shoppers.

Warehouse Sale Series to Continue in 2027

Jashanmal Group plans to continue its Warehouse Sale format next year, with an event scheduled for Abu Dhabi in January 2027, followed by another in Dubai in March 2027.

The upcoming Grand Finale sale will provide shoppers with a final opportunity in 2026 to explore the participating brands and product categories at a single shopping destination.

Event details

• Event: The Grand Finale 2026 Sale

• Dates: October 21–25, 2026

• Venue: Cityland Mall, Dubai

• Banking partner: Dubai Islamic Bank (DIB)