Technology

Extend The Ad Network, a leading Saudi-based firm specializing in integrated marketing and strategic communications, has announced the appointment of a new Board of Directors aimed at driving innovation, governance excellence, and regional expansion.

The newly appointed board brings together a wealth of experience across diverse sectors including media, regulation, finance, technology, and organizational development. The board will be chaired by Mr. Bandar Mohammed Al-Asiri, and comprises Mr. Ahmed Mohammed Al-Enezi, Mr. Adnan Abdullah Al-Khalaf, Mr. Hisham Hassan Atiyah, and Eng. Sami Fahad Al-Rasheed.

In its inaugural meeting held at the company’s Riyadh headquarters, the board approved the formation of two key committees: the Nomination & Remuneration Committee and the Audit Committee. These steps mark a strategic pivot toward enhanced corporate governance and agile decision-making frameworks.

This leadership transition aligns with Extend The Ad Network’s broader vision to solidify its competitive edge and adaptability in a rapidly evolving communications landscape. It also reaffirms the company’s role as a regional leader in the MENA marketing and advertising sectors.

“By empowering our executive structure and adopting a progressive governance model, we are laying a strong foundation for future growth and creative leadership,” said a company representative. “Our focus remains on delivering innovative, data-driven marketing solutions that combine technology with local market insight.”

With this renewed leadership direction, Extend The Ad Network is poised to enhance its impact across the Middle East and North Africa, leveraging advanced technologies and creative strategies to elevate brand engagement.

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