Dubai, UAE, 13 September 2021: With its history in the audio space, Belkin, a global consumer electronics leader, is expanding its SOUNDFORM Audio portfolio in the Middle East that will include unique products with different purposes. The expanded lineup provides to customers' different needs and lifestyles, from video conferencing to health and fitness requirements.

The SOUNDFORM Audio range harnesses Belkin's expertise in sound developed through years of robust in-house research and development efforts. Guided by the "Sound Connects Us" vision, Belkin designs affordable but powerful audio solutions with people in mind. The earbuds and speakers incorporate the proprietary Belkin Signature Sound with custom drivers that offers powerful bass and minimal distortion. Industry-leading battery life is also an important feature of the earbud range, along with new technology integrations such as Apple's Find My app.

The SOUNDFORM Freedom True Wireless Earbuds give a superior sound and all-day battery life. They come with dual microphones and advanced environmental noise cancellation (ENC). You can even keep track of your charging case privately and securely using the Apple Find My app. They are available in the UAE for AED 399 and in KSA for SAR 399.

The SOUNDFORM Rise True Wireless Earbuds deliver all-day battery life and high-quality sound in a compact and stylish form factor. They also come with dual microphones and advanced environmental noise cancellation (ENC) and are available in black, white, and blue. They are available in the UAE for AED 299 and in KSA for SAR 299.

The SOUNDFORM Move (and Move Plus) True Wireless Earbuds have seamless Bluetooth pairing and controls, all-day comfort with a sealed in-ear fit and up to five hours of playtime per charge, plus another 19 hours of charge in the case. Targeted at fitness enthusiasts, they come with an IPX5 rating, meaning they're workout and weather-resistant, and one microphone in each bud allows for flexible single-ear use. They are available in the UAE for AED 199 and in KSA for SAR 199.

The SOUNDFORM True Wireless Earbuds mark Belkin's first iteration of true wireless earbuds. These earphones deliver immersive sound with deep bass and compact charging case for maximum convenience. Advanced touch controls give a device-free experience while they are IPX5-rated for splash and sweat resistance. They are available in the UAE for AED 199 and in KSA for SAR 199.

All products are available to purchase on online and at key local retailers.