Business
AkzoNobel Marks UAE Launch of Premium Paint Brand Sikkens with Upscaled Portfolio of Innovative and Sustainable Products
AkzoNobel, a leading global paints company, has noted the launch of its world-renowned refinish layer brand name, Sikkens, with an upscaled profile of innovative, sophisticated and sustainable products in the UAE.
A market leader worldwide and in the region with a heritage that spans 225 years, Sikkens concerned the UAE in trademark design at a gala occasion in Dubai. The occasion was gone to by upper-level officials of the Dubai Government along with high-profile professionals from the automobile industry consisting of original devices manufacturers, body stores, key distributers from the Middle East and Africa region, and local stores. At the occasion, AkzoNobel additionally revealed that Arwani Trading has been designated as the official distributer for Sikkens in the UAE market.
With an advanced colour offering, the Sikkens brand portfolio has been created using the latest modern technology conference all demands of bodyshops, sellers, and other customers. Authorized by leading original devices makers, Sikkens makes certain remarkable colour matching - with customers getting their option of colour right the very first time - and faster process times, which will certainly benefit bodyshops to conduct more business in the same duration. Sikkens likewise includes worth to individuals with reduced material usage and for its sustainable features, along with being cost-efficient.
Peter Tomlinson, Managing Director for Vehicle Refinishes & Specialized Coatings of AkzoNobel, said: "Sikkens is a world leader in refinish covering, and with the launch of the brand name in the UAE we are bringing best-in-class modern technology and an innovative suite of products that meet all the demands of our customers, including bodyshop proprietors. Nothing else brand name in vehicle refinish has such an effective track-record as Sikkens, which has actually constantly advanced to meet market requirements via our concentrate on innovation. Assuring reliable solution and bespoke assistance, we will certainly continue to follow our creating together philosophy to construct our collaborations with our customers in the UAE and the region."
Reflecting AkzoNobel's passion for paints, Sikkens promotes consumer satisfaction and earnings through products such as the Sikkens Autsurfacer UV that has exceptional sanding top quality and addresses all areas where bodyshops typically lose time, material and cash. It dries at the speed of light with UVA-LEDs in less than five minutes or 30 secs for small spots. The Autowave line that has actually been upgraded as the new Autowave 2.0 Waterborne advertises rate, reliability and sustainability, and has been improved with new colour tones.
AkzoNobel has actually likewise launched its Colorvation effort that integrates digital colour devices, the very best digital colour process and a unique data source of over two million colour solutions. Furthermore, AkzoNobel has launched Carbeat as digital device to improve the communication and production performance of private body stores and multi-shop drivers.
More highlighting its dedication to the region, AkzoNobel has opened its initial regional Application Training Centre in Dubai. The centre intends to reinforce customer care standards, promote localised innovation of paint products as well as offers team training to customers.
AkzoNobel is a story of success, development and innovation with a world class portfolio of brand names including Dulux, International, Interpon and Sikkens. For more information on Sikkens, please check out Sikkensvr.com.