UD Center for Executive Development unveils Luxury Brand and Retail Management Program
The Center for Executive Development (CED) at University of Dubai is announcing a new Executive Program on Luxury Brand and Retail Management from the 1st to the 5th of November 2015 - a partnership with Institut Supérieur de Marketing du Luxe - Paris, the top ranked French business school, offering Masters in Luxury Management. This Program is aimed at providing professionals from all sectors a global and up-to-date perspective of the luxury businesses, with special focus on retail and client experience.
Participants in the Luxury Brand and Retail Management Program will be offered the opportunity to get in touch with international teachers, experts in the luxury field, while benefiting from best practices insights from top-level guest speakers, gaining exclusive visits to luxury brands and being able to network with professionals from different sectors.
Commenting on the new program, Dr. Eesa M. Bastaki, President of University of Dubai, said the University will continue with its efforts to provide training and development for UAE’s top leaders in business, branding, entrepreneurship, leadership and smart innovation. He added that partnering with top European institutions in developing Luxury Management in UAE is another step in UD’s global plan to work closely with industry leaders.
Dr. Vidya Nandagopal, Director of CED, stated that this unique Program is designed for UAE executives who are involved in creating or managing luxury products or services and executives who are aiming to work in the luxury field. The objective is to provide them with innovative ideas and specific tools that will help them to be successfully develop their luxury businesses.
The Program’s Director, Mónica Seabra-Mendes specified that this new CED Program will help participants better understand the essence of luxury, brand management, pricing, distribution, communication and digital network and sales. It will also help acquiring specific marketing and communication tools, while obtaining knowledge about luxury client behavior, retail management and luxury service and customer experience.