Status of ASDA'A BCW Cements Middle East's leading PR firm is in second place PR Agency of the Year title in 2019

Business

Status of ASDA'A BCW Cements Middle East's leading PR firm is in second place PR Agency of the Year title in 2019

ASDA'A BCW has cemented its place as the region's leading PR consultant by winning the PR Agency of the Year in the Middle East and Africa at the International Business Awards, it will be its second major hit in 2019 after being named Middle East Consulting of the Year at The Homes Report EMEA Sabres in May.

The agency has won a record 29 international business awards - known as 'Stevies': 7 golds in the PR category, 10 silver and 11 bronze medals, gold for the PR Agency of the Year for the Middle East and Africa, and a special Top 10 Honor Organization worldwide. Grand Stevie, who finished third.

Reaching out to Refugees, the UNHCR Refugee Zakat Project, won two gold stevies, with three silver stevies in 'Community Engagement' for being the PR Campaign of the Year in the 'Multicultural' and 'Public Service' categories Issues and non-profit or charitable categories.

Ford's Middle East non-profit campaign, 'Warriors in Pink', focused on spreading awareness about breast cancer among Arab women and creating a community that serves cancer survivors and fighters, won gold for 'Public Service' and two bronze stevies for Community Engagement and Influencer Management.

11th Annual Arab Youth Survey was presented a Gold for PR Campaign of the Year focused on Global Issues for the 2019 edition, A Call for Reform. The Agency's Pioneering Thinking Leadership Initiative, Six 'Corporate Responsibility', 'Events and Observations', 'Coordination of Traditional and New Media ',' Media Relations', 'Public Service' and 'Best White Report or' Research Report '.

The landmark campaign for Network International's IPO took home the Gold Stevie for Financial Services and Investor Relations Code, and two Bronze Medals for the Media Relations Code and the Corporate Communications image.

ASDA'A BCW's projects that received the Bronze Stevies include Sanofi's #LivingWithEczema awareness campaign; Introducing KitKat Ruby on Soul DXP; And Ras Al Khaimah's Marjan Island New Year's Eve Fireworks 2018-2019 night.

The International Business Awards is the world's premier business awards program, receiving over 4,000 entries from 74 countries in the 2019 edition.

Sunil John, ASDAA BCW& President, founder and head of BCW Middle East, said: The record numbers at the 2019 International Business Awards are a testament to the dedication of our team and the continued trust of our valued customers. Our teams across the region are proud to be able to excel and elevate our work with our customers. We are thrilled to be recognized for our hard work and diligence on an international platform.

Grand Stevies is awarded based on points system, Gold Stevie win for three points, Silver Stevie win for two points, and Bronze Stevie win for 1.5 points. ASDA'A BCW came in third, with the top 10 most respected organizations with a total of 59.5 award points.

This year's International Business Awards Ceremony and Exhibition Dinner took place on Saturday, October 19, 2019 at the Andaz Vienna Am Belvedere Hotel in Vienna, Austria.