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Well known by its flagship model ONE launched in March, InnJoo introduced Fire Pro, a 4G LTE smartphone in three colours Black, White and Gold across Saudi Arabia exclusively through Souq.com, which is the largest E-commerce platform in the Arab world.

The Fire Pro comes with the InnJoos own proprietary software and is priced at SAR 444, making it the most affordable 4G-LTE smartphone in the market.

The 4G LTE will now enable users to enjoy high speed internet with 150/50mbps download/upload speed. And, also offers a great LTE speed to stream videos or play games online.

The new device is equipped with 2GB RAM, Dual SIM, Quad-Core processor and Android Lollipop operating system. The 5 inch HD IPS display, while plus a 5 MP front and 8MP rear camera, it ensures a stunning display and browsing effect as well as clear angle for capturing. The smartphone is equipped with an internal storage of 16GB which can be further expanded via microSD card. The built-in InnUI also ensures longer usage with its power saving settings, which allow users the comfort to enjoy browsing the Internet, playing games, watching videos, listening to music and talking on the phone for longer periods.

Tim Chen, Co-founder and CEO at InnJoo, said: We are excited to launch the latest innovation Fire Pro on souq.com, probably the best 4G LTE smartphone at most affordable price in the market. Its features and functionality provide users with great experience. Also E-Commerce is the market trend and it grows so fast all over the world. Strategically partnered with souq.com, the largest e-commerce platform in the region, is definitely a wise decision to open up the field of e-commerce to InnJoo.

InnJoo is one of the leading smartphone brands also the internet company in the kingdom and features among the top 3 brands in the e-commerce space. With the launch of Fire Pro, we are confident of propelling the next wave of mobile internet ecosystem in the Kingdom and strengthen our position further in the market. Chen said. With the sales for our smartphones and the users of our own software on rise, we also plan to increase our investments to beef up our infrastructure and offer after sales service support in the region especially in KSA.

The company since its launch in the year 2014 has sold over 1.2 million devices and also witnessed 2.5 million apps download in just six months from its apps store called InnStore. It has also been able to create a user community forum, InnForum that has been able to attract more than 20,000 fans in just three months. The smartphones browsing software, InnBrowser today experiences nearly half a million active users every week. InnCloud, a cloud backup service has about 3 million files upload by users.

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