Emirates Islamic has launched a new business banking campaign with a prize pool of AED 1 million, aimed at supporting small and medium enterprises (SMEs) and strengthening their financial resilience across the UAE.

The initiative, running from April 1 to June 30, 2026, is designed to reward SME customers for enhancing their banking relationships while encouraging sustainable business growth. The campaign is expected to benefit over 50 winners, reinforcing the bank’s commitment to the SME sector.

Incentivising Growth and Financial Stability

The campaign encourages businesses to increase and maintain their average balances in business banking accounts. Customers who meet the criteria will gain entries into prize draws, with new-to-bank clients receiving double entries, offering additional incentives for emerging enterprises.

Currently, more than 40,000 SMEs are part of the bank’s business banking portfolio, highlighting its strong presence within the UAE’s entrepreneurial ecosystem.

Attractive Rewards for SMEs

The campaign will reward a total of 55 winners over three months, featuring:

• Grand prize: AED 250,000
• Two prizes: AED 100,000 each
• Twelve prizes: AED 25,000 each
• Additional monthly rewards: AED 10,000 and AED 5,000

These rewards aim to support business expansion, enhance liquidity, and encourage long-term financial planning among SMEs.

Strengthening the SME Ecosystem

Senior executives at Emirates Islamic emphasized that the campaign aligns with the bank’s strategy to empower entrepreneurs and contribute to the UAE’s economic diversification goals.

The initiative reflects a broader focus on customer engagement, financial inclusion, and relationship-driven banking, ensuring SMEs receive value-driven, Shari’ah-compliant solutions tailored to their evolving needs.