Entertainment

The excitement of the 30th anniversary of the Dubai Shopping Festival (DSF) continued as one lucky shopper, Ali Eisa Mohamed, was awarded a life-changing AED 1 million in a mega draw. Organized by Dubai Festivals and Retail Establishment (DFRE) in partnership with Dubai Islamic Bank (DIB) and Visa, the raffle rewarded shoppers who used their DIB Visa card during DSF.

A Life-Changing Win

For Ali Eisa Mohamed, a proud UAE national, this victory marks a significant milestone in his life. Reflecting on his experience, he said:
"DSF is more than just a shopping event—it is a highly anticipated tradition and one of the UAE’s most iconic celebrations. I have been a loyal DIB customer for 35 years, and this win makes my DSF journey even more special. Dubai is always innovating, and DSF is a true reflection of that."

Celebrating DSF’s 30th Anniversary Success

The DSF DIB Visa Millionaire raffle was one of the grand highlights of this year's milestone festival, reinforcing Dubai’s reputation as a global retail and lifestyle destination.

Mohamed Feras, Associate Vice President at DFRE, commented:
"This year’s festival was the biggest and most memorable edition yet, boosting Dubai’s retail sector and enhancing its position as a world-class hub for shopping, tourism, and entertainment. We are grateful to our partners, Dubai Islamic Bank and Visa, for their role in making this achievement possible."

Strategic Partnerships Driving Retail Innovation

As a key partner, Visa played a crucial role in enhancing DSF’s offerings. Salima Gutieva, Visa’s VP and Country Manager for UAE, said:
"At Visa, we are committed to providing exclusive and memorable experiences for our cardholders. Our partnership with DFRE and DIB supports Dubai’s cashless economy vision, and we are delighted to celebrate this special win with our DSF DIB Visa Millionaire raffle winner."

Sanjay Malhotra, Chief Consumer Banking Officer at DIB, highlighted the significance of DSF for the UAE’s economy:
"DSF is a key driver in positioning Dubai as a premier retail and lifestyle destination. Through campaigns like the DIB Visa Millionaire, we create rewarding experiences that align with Dubai’s vision for innovation and economic growth."

DSF’s Continued Impact on Dubai’s Retail Landscape

The 30th edition of DSF has once again demonstrated its power to drive economic growth, boost consumer spending, and enhance Dubai’s global appeal. As Dubai continues its journey as a world-class shopping and entertainment hub, initiatives like these reinforce the city’s commitment to innovation, luxury, and customer-centric experiences.

• Tags
• #Business
• #Magazine
• #Lifestyle