Business

Larsen Toubro Infotech Ltd. (NSE: LTI, BSE: 540005), a global modern technology consulting and digital remedies company today released its new brand name identity as LTI. Encapsulated in the tagline 'Allow's Resolve', LTI wants to partnering with clients to assist them contend much better in a world where digital and physical are merging. The core idea of the brand, Pioneering Solutions in a Converging World' drives entire organization to design, introduce and invest in services that help clients increase digital transformation.

The new brand identification of LTI exhibits the rapid progress made by the company throughout all measurements during last a number of quarters. The company introduced Mosaic platform with componentized solutions for digital, analytics, IoT, automation and cloud. It obtained detailed in July 2016 opening stakeholder value and it acquired AugmentIQ in November 2016 to strengthen its big information and analytics offerings. LTI continuouslies invest in building capabilities that its clients in numerous markets need to contend compete better.

The new visual language is developed around the idea of 'Mosaic' - a creative representation of exactly how LTI unites the power of exponential technologies to provide actual business end results. The shades blue and orange are stemmed from the perspective, the best icon of merging where the blue ocean and brownish-yellow sky satisfy. This vibrant, modern and agile visual language infuses restored power to every touchpoint signifying LTI's enthusiasm for client success. LTI's key beliefs drive all the activities of more than 20,000 LTItes, motivating them to go above and beyond for clients, be active, press the frontiers of innovation, keep discovering in a transforming world and to address for the greater good of society.

Sanjay Jalona, Chief Executive Officer and Managing Director, LTI, said, "One of the basic shifts of this century is the obscuring lines between digital and real world. Our clients want us to enable them to remain competitive in an extra dynamic world where bricks and bytes are perfectly attached. The stunning and deliberate transformation of our brand name strengthens our strategic intent to develop these capabilities and our deep commitment to bring new ideas and techniques to every partnership."

Founded as a subsidiary of the Larsen & Toubro group, LTI brings unrivaled real-world experience placing it uniquely to partner with enterprises across industries. LTI is celebrating its 20th anniversary in 2017 and the brand-new brand placements the company to complete efficiently in the years ahead.

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