Business

Jackys Electronics, the UAEs leading multi-brand consumer electronics, is bringing a new level of consumer engagement and experience to celebrate the 25th Anniversary of Gitex Shopper, happening from 3rd to 10th of October 2015 at Dubai World Trade Centre (DWTC).

The retail company is incorporating a series of brand-look furniture with 20 brand stands to enhance shopping convenience and experience. The new stand concept, deviating from traditional look of exhibition stand, provides more air and better walkway to ease consumer movement for shoppers at Gitex. Jackys will adhere to its commitment of Seamless Experience for consumers across all Channels.

Since the very beginning when we made our entry at Gitex Shopper, our customers comfort has always been on top most priority. Our stand design serves as the key aspect in improving consumer engagement and experience, said Mahesh Chotrani, Assistant Vice President, Jackys Electronics.

All Jackys stand designs will still feature its very own Touch & Feel concept that allows customers to fully experience the products before buying them. At Gitex Shopper, Jackys Electronics highlights the largest range of meaningful gadget accessories and ad-on products, which are perfect attachments to the main products of consumers purchase.

We believe that our unique brand designs will make shopping more fun loving for consumers. This year, we are also organising on-site activities and competitions that aim to create exciting experiences for Gitex Shopper visitors, Chotrani added.

Chotrani also reiterated that this year, Jackys Electronics is giving away eight (8) couples an all-expense paid trip to Masai Marai, Kenya. This is once-in-a-lifetime experience which will include 5 days/4 nights stay at a game reserve. On every purchase of AED500 at Jackys, customers will have a chance to enter into an e-raffle which will be drawn every day at 9:30 pm at the Gitex Shopper.

Furthermore, all fans of Jackys Electronics Facebook page will have a chance to win exciting prizes by participating in the Treasure Hunt Contest held during the period of Gitex Shopper. In line with the Masai Marai theme, customers will need to find Jackys staff wearing special animal and native wildlife T-shirts, and complete special tasks every day on Facebook.

Other fun activities that Jackys Electronics is holding at the exhibition are Jackys My Kind Of Box, where consumers will have to guess the My Kind of Box from a range of boxes, which would have an exciting gadget as a takeaway; the Common Mans Quiz, a fun activity that challenges the crowd on their daily usage of the English language and Math. Jackys is once more organising a Karaoke Singing Competition that will allow people to sing in various languages, while at the Appliances Area, a fun activity called Balance the Maasai Pot will encourage the audience to balance as many African Pots on their head as possible, for exciting freebies.

Meanwhile, Jackys Electronics is managing the Lenovo Brand Stand, for the 4th consecutive time at Gitex Shopper and is looking forward to implement a new and improved stand design that is colourful and pleasing to the eyes. The Lenovo Logo Mania, is a fun competition in line with recent change in Lenovo logo; and the Lenovo Gaming Competition aimed at inviting PC gamers to the intense gaming battles.

This years Gitex Shopper is Jackys Electronics biggest and most exciting participation, offering customers with innovative bundle offers and branded freebies ranging from TVs, notebooks, smartphones, tablets, Bluetooth headphones & speakers, and many more. Jackys main freebie partner is Yashica along with other leading brands.

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