Technology

HONOR has unveiled its latest ultra-premium flagship smartphone, the PORSCHE DESIGN HONOR Magic7 RSR, in the UAE. This marks the third collaboration between HONOR and Porsche Design, merging luxury sports car aesthetics with cutting-edge AI technology. The device was introduced at LEAP 2025 in Riyadh under the theme “LEAP into HONOR AI World,” positioning it as a game-changer in the premium smartphone market.

Luxury Meets AI Innovation

Inspired by Porsche’s sleek design philosophy, the PORSCHE DESIGN HONOR Magic7 RSR features an aerodynamic structure with a hexagonal camera module, reflecting high-performance automotive components. A central ridge, reminiscent of Porsche sports car hoods, enhances the device’s visual appeal and ergonomics. The Taycan Turbo S-inspired design integrates seamlessly with Porsche’s signature aesthetic, while 3D glass curves mimic the windshields of luxury vehicles.

AI-Powered MagicOS 9.0 for Smarter Interactions

The smartphone runs on MagicOS 9.0, an advanced AI-driven operating system that optimizes user experience through intelligent automation. Features such as Magic Portal streamline navigation, while AI-powered tools like Real-time Transcripts, AI Summary, AI Minutes, and AI Format in HONOR Notes enhance productivity. The device also includes AI Eraser and AI Cutout for advanced image editing, offering a seamless and intuitive user experience.

Revolutionary Mobile Photography with AI HONOR Image Engine

Equipped with the AI HONOR Image Engine, the smartphone integrates on-device and cloud-based AI processing for superior photography. Its triple-camera setup includes a 50MP Super Dynamic Falcon Main Camera, a 200MP Ultra-sensitive Telephoto Camera, and a 50MP Wide Camera, offering professional-grade imaging capabilities. The LiDAR Matrix Autofocus System, featuring 1200 Points LiDAR Matrix, ensures high-speed, precise focus on moving subjects.

Advanced Display and Performance

The Natural Light HONOR AI Eye Comfort Display, certified by TÜV Rheinland Full Care Display 4.0, reduces eye strain with flicker-free and circular polarization technology. The HONOR Anti-scratch NanoCrystal Shield enhances durability, while the device’s IP68 and IP69 ratings ensure water and dust resistance.

Powered by the Snapdragon 8 Elite Mobile Platform, the smartphone delivers top-tier performance for gaming, multitasking, and content creation. The HONOR Surround Subwoofer enhances audio quality, while 100W Wired and 80W Wireless HONOR SuperCharge ensures rapid charging. A 5850mAh Third-generation Silicon-carbon Battery provides long-lasting power, even in extreme conditions.

Availability in the UAE

The PORSCHE DESIGN HONOR Magic7 RSR is available in two exclusive Porsche exterior colors: Agate Grey, a classic elegant shade, and Provence, a modern purple hue. UAE consumers can now subscribe online for early access to the latest AI-powered luxury smartphone.

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