Fuso launches the new all-electric eCanter in the United Arab Emirates
Mitsubishi Fuso Truck and Bus Corporation (MFTBC), a Daimler Truck company, has officially launched the new eCanter, its all-electric light-duty truck, in the United Arab Emirates, marking a significant step toward advancing sustainable commercial mobility in the region.
The launch event was held in Dubai in collaboration with Al Habtoor Motors, the authorised distributor of FUSO vehicles in the UAE. The event brought together customers, partners and key stakeholders from across the commercial vehicle sector, highlighting growing interest in zero-emission transport solutions for urban and last-mile operations.
The introduction of the new eCanter reinforces FUSO’s commitment to supporting customers as they transition to cleaner and more sustainable mobility options. The vehicle is Japan’s first mass-produced electric light-duty truck and has already been rolled out across several global markets. Its arrival in the UAE aligns with the country’s broader sustainability goals and clean mobility initiatives aimed at reducing emissions in urban environments.
Designed for locally emission-free driving, the new eCanter offers reduced noise levels and lower operating costs, making it well suited for city logistics, municipal services and last-mile delivery applications. Customers can choose from multiple battery configurations and flexible body options, allowing the truck to be tailored to a wide range of operational needs.
Built on FUSO’s established light-duty truck platform, the new eCanter combines electric driveline technology with the brand’s reputation for reliability and practicality. It delivers smooth acceleration, high manoeuvrability in congested city settings and a comfortable driving experience for daily commercial use. Advanced safety and driver-assistance systems further enhance road safety and support driver confidence during operations.
Commenting on the launch, Michael Dietz, representing Daimler Truck Middle East Africa, said the introduction of the new eCanter is a key milestone in the company’s regional electrification strategy. He noted that as cities and businesses increasingly prioritise sustainable mobility, the eCanter offers a practical zero-emission solution specifically designed for urban and last-mile transport requirements.
With the launch of the new eCanter, FUSO and Al Habtoor Motors reaffirm their long-term commitment to the UAE market and their role in supporting the development of a more sustainable and future-ready commercial transportation ecosystem.
