Arts, Musuem & Culture

Not many appreciate the things that creative professionals do, but in Dubai, people who thrive in their craft are likely to succeed. Being a center for fashion, luxury, and modern architecture, the city has become an attractive destination among graphic designers, musicians, architects, and even filmmakers simply because Dubai offers a lucrative and engaging environment for such professionals.

You might be thinking of moving to Dubai and forging a successful career as a creative there. However, before you do, it pays to know what you should prepare for. Much like any other creative market, the city is home to the world’s most creative minds, offering a competitive landscape that seems too difficult to overcome. However, there’s a good chance for you to thrive so long as you know your way around and put your best foot forward with the help of these essential tips:

1. Focus on your niche

Creative markets are broad, and there’s always something for everyone. This could make it difficult for you to stand out, especially if you plan to build a career in an oversaturated field. You can’t expect to find instant success and lucrative projects as a graphic designer unless you narrow down your practice further. That being said, success is only guaranteed if you plant yourself firmly in a niche where you’re most likely to excel. 

Don’t market your expertise to a generic audience. If you’re planning to start your digital marketing agency for luxury clients, focus on fields in which you’re the only expert. For one, you can offer your services to English language centers which are booming in the city. That way, you won’t have to struggle too hard just to stand out.

2. Invest time and resources on quality skills

If you want to thrive as a creative professional, quality training makes all the difference. That’s the reason why aspiring interior designers who want to work in Dubai opt for institutions such as the American International University in Kuwait which is renowned for its world-class programs in the arts. Then again, academic training isn’t enough to land lucrative jobs with Dubai’s elites. 

You need to invest in quality education and acquire new skills that will make you more appealing to top-tier clients who expect to hire only the best professionals for their creative projects. Take as much time as you need to sign up for short courses and undergo additional training, especially in emerging fields such as generative AI and UX design.

3. Aim for long-term residency

A big part of your experience as a creative professional in Dubai is understanding your responsibilities and the requirements you need to stay legitimate. Aside from understanding local business customs and norms and securing a valid work permit, you may also aim to acquire a Golden Visa. 

Reserved only for professionals who have built a reputable practice as creatives, this entitles you to long-term residency of ten years within the United Arab Emirates upon the recommendation of the Ministry of Culture. Until then, you need to go through a stringent vetting process which includes learning the Arabic language and building enough experience either as a freelancer or an employed individual. It may take a long time to accomplish, but it’s worth all the hard work you put in.

4. Establish strong networks

Even though lucrative opportunities abound in Dubai, it’s never a good idea to assume that any homegrown or foreign company will take you in even if you lack connections with former employers. You still need a strong network that includes reputable companies and individuals to stand out. 

Never shy away from rubbing elbows with people who are likely to put in a good word on your behalf if you’re looking for high-end work. You can find many of these people online, but it’s always better to forge strong networks by participating in events that gather global creatives. Putting a premium on networking is critical to your survival so it’s best not to overlook this important skill as you build your practice.

Endnote

There’s no better time to work as a creative professional in Dubai than now. Arm yourself with these tips, cut through the noise, and make yourself known to clients who are eager to pay more than what you deserve!

• Tags
• #Business
• #Magazine
• #Lifestyle