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Food & FMCG 1 min read 24 views

UNIKAI Returns to Gulfood 2017, Set to Unveil Premium Ice Cream Brand

Dubai-UAE: 25 January, 2017 - UNIKAI, among the earliest food and beverage conglomerates on the Arabian Peninsula, is readied to display its product portfolio at Gulfood 2017, the world's biggest food and beverage exhibit from 26 February to 2 March at the Dubai World Trade Centre. Site visitors to its stand can likewise sample its new costs ice cream brand.

Extending 96 square metres, the company's stand C7-40, situated in the Power Brands area in Hall 7, invites customers and exhibitors to watch and taste its vast array of dairy, juices, ice creams and foodstuff.

Neeraj Vohra, CEO of UNIKAI, claimed: "Gulfood is a perfect platform for us to engage with existing and potential customers while acquiring valuable insight right into their sort and requirements. This year, we prepare to use visitors an unique initial preference of our new costs gelato brand and are excited to see their on-spot response to the product."

Presently in its 22 nd year, Gulfood combines F&B professionals and consumers from all over the world to experience the latest preferences, fads and technologies that define the F&B industry. In 2017, the exhibit will undergo a revolutionary adjustment in layout, layout and site visitor experience and shift focus from basic materials and active ingredients to finished food and beverages.

Vohra included: "With the dairy products and beverage categories making up the majority of our sales volumes and earnings, we are excited concerning the new layout of the event that will certainly allow us to offer our item offering in the very best light. The emphasis on finished products will certainly offer us with also much better accessibility to our end customers and allow us to settle new transaction. We also have our sights set on potential export opportunities that the platform motivates."

Following a strong launching revealing at Gulfood 2016, UNIKAI has terrific expectations from the upcoming edition. In 2015, the company distributed greater than 17,000 samples, generated over 300 brand-new business queries, launched a successful export venture in Iraq and established cross-border collaborations in Bahrain and Qatar.

In 2017, UNIKAI is seeking to increase its customer base within the GCC region through
discovering new possibilities in agreement packaging and private labelling.

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