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Business 1 min read 58 views

Storytel Arabia Ties up with Jamalon to boost audiobook sales in Middle East

Storytel Arabia, the newly-launched department of Europe's leading system for audiobooks, has become part of a strategic collaboration contract with Jamalon, the Center East area's largest online publication shop with a brochure of over 10 million titles. The calculated new partnership will certainly enable access to Storytel's prepaid membership solutions with Jamalon.com. The new collaboration also verifies to be both prompt and also strategic as it looks in the direction of expanding Storytel's client base from 621,200 to 800,000 by end of 2018.

Storytel's streaming service, a Netflix-like version for audiobooks, allows its individuals to hear endless audiobooks of all kinds via an application mounted on their cellphone. Storytel Arabia is the initial audiobook subscription service in the Middle East region to use audiobooks in both Arabic and English languages. The Swedish firm has presented over 600 Arabic titles in sound for the first time with over 5,000 paying attention hours.

Ammar Mardawi, Country Supervisor for Storytel Arabia, said: "The Middle East audiobook market is ripe for major development and we have actually positioned ourselves to take full advantage of this. Having formally launched our UAE presence previously this year, we are established making Storytel Arabia a success story and our partnership with Jamalon is one more major column in the direction of attaining circulation and also consumer acquisition successes. The collaboration additionally opens up opportunities for us to reach brand-new audiobook customers, while using an improving option to various other in-room amusement alternatives."

Ala' Alsallal, Jamalon's Creator and Chief Executive Officer, concluded: "We at Jamalon believe that audiobooks have a huge part to play in the future instructions of the market. We strongly believe that Storytel's offering matches the passions of Jamalon as well as we are delighted to reveal this partnership with Storytel as a sector leader. Using our substantial distribution knowledge and also abilities across the Center East, Jamalon will help Storytel with their regional development and also market penetration efforts as we offer our clients with an extra media to eat material."

The move is also expected to assist reinforce Storytel's registration offerings in the area. Jamalon runs a Print-on-Demand center in Dubai, offering an ingenious remedy for writers, authors and consumers across the region.

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