OSN subscribers can now tune into all ARNs radio brands on television
Subscribers of OSN in the UAE, the area's leading pay-TV network, can now tune into all nine popular radio brands under the Arabian Radio Network (ARN) on their television.
This follows the finalizing of a milestone agreement in between OSN and ARN. Following the simulcast distribution arrangement, access to the ARN Network will be added to each OSN subscriber plan free of cost.
David Butorac, CEO of OSN, stated: "Our simulcast distribution agreement with ARN is an industry-first in the area that supplies a larger choice of home entertainment for our customers in the UAE at no extra expense. It marks a compelling combination of content provided by means of television, adding value to our customers, and boosting the reach of ARN.
"This pioneering effort underlines our commitment to innovate on the home entertainment options that we offer, and to create a one-source window, where OSN acts as the conclusive go-to platform for all types of home entertainment-- television, radio and digital. The variety of ARN's nine brands in their language of broadcast and content indicates the entire neighborhood is guaranteed of programmes of their choice through OSN right in their living rooms.".
Following the arrangement, ARN's prime-time, award-winning programming will now be available via multi broadcast media-- radio, online, digital, mobile phone and now, via live satellite TV. ARN's advertisers, wishing to reach to the network's big and varied audience across carefully segment programming, can now reach out to their target market via OSN.
Mahmoud Al Rasheed, General Manager of ARN, said: "Our partnership with OSN represents a united industry participation in future innovations. ARN is set to expand rapidly, offering our clients and listeners more options across extra platforms contributing to on-air, online, digital, mobile phone and now through TV.".
Steve Smith, COO of ARN, included: "The OSN platform is an easy, powerful offer for our listeners. The best sound system in the home is linked to TELEVISION and now our radio listeners can enjoy our leading brand names on this wonderful platform. This partnership is another signal that the radio market is accelerating cross-industry development.".
OSN has actually introduced numerous path-breaking content additions this year with the launch of seven new channels including BBC First HD, OSN First HD Home of HBO, OSN Ya Hala Cinema HD, OSN Movies Family HD, H2, Discovery Family and IDX. A number of more premium and unique high definition channels will come on board over the next couple of months.
