Jadarah candidates brainstormed about digital marketing In an expert session at Google

Participated in the second edition of Jadarah, an intensive five-month talent accelerator program established by the Seera Group, took part an intelligent brainstorming session on digital marketing at Google, one of the key partners of the project.

The 22 participants, selected from more than 2,500 applicants, discussed the new trends and opportunities in digital marketing with an expert panel comprising Naguib Toihiri, Head of SEO & Growth at Artefact; Sofiane Haddadi, Media & Data Director at LOral Middle East and Ziad Chehade, Head of Business Marketing, Google MENA.

Team members advised Jadarah candidates what skills they need to get a job - such as being passionate, exploring skills, getting certifications and choosing the career path passionate about - and also discussed how to stand out in a competitive market and focus on delivering user expectations in the digital marketing environment.

Jadarah candidates will participate in a series of training with digital professionals giants including Twitter, Microsoft, AWS and Amadeus. Jatara candidates will soon begin their work experience in various business segments in Seera Group, depending on their preferences and skills.