The International Coffee and Tea Festival 7th edition kickstarts tomorrow
The International Coffee & Tea Festival (ICTF), is all set to open its doors to entrepreneurs, hospitality professionals and fanatics of coffee and tea tomorrow (Wednesday, November 11, 2015) at the Meydan Gallery & Convention Centre in Dubai, UAE. Running until November 13, the show is a tip that the Caf company is a thriving industry with a huge scope of enhancement in an area that is quick establishing its own caf culture
Along with a trade exhibit, ICTF will showcase numerous National Level Coffee competitions, including the Barista, Latte Art, and Cup Tasters Championships. These championships are affiliated with the World Coffee Championships and is aimed to ushering a high level of know-how that is fairly new to this region. The event will also feature the much demanded Certified Coffee Training Programs conducted by the Specialty Coffee Association of America (SCAA).
ICTF allows global and local providers to connect and engage their audience through interactive platforms such as the Espresso and Brew Bar and a series of Business Presentations focused on the coffee and tea market.
Anselm Godinho, who heads the ICTF's arranging team, said: "Coffee and tea remain to get appeal in the UAE. More specialty cafes are emerging all over the place, much to the delight of discerning customers. The Caf Business has shown to be fun, simpler to handle than full-fledged restaurants and highly profitable. With the increasing competition comes quality and one of our goals with the International Coffee and Tea Festival is to inform consumers to require much better on the one hand and supply the training and tools to Cafes to meet the growing demands of customers, on the other".
"Over 7,000 visitors are expected to go to the Festival in Dubai this year and plans remain in place to present local competitors and coffee education programs in Abu Dhabi later this year," concluded Godinho.
ICTF is supported by the SCAA and World Coffee Events (WCE). The program will range from November 11 to 12, 2015 from 11.00 am until 7.00 pm and from 3.00 pm till 10.00 pm on November 13. The event is open to visitors above the age of 15.
