The global economic slowdown, high inflation, and rising interest rates have tightened the funding environment for tech startups, but opportunities remain for those focusing on strong value propositions. While venture capital has slowed since the record-breaking $600 billion funding in 2021, the MENA region still shows promise, with investments growing from $100 million in 2016 to $3 billion in 2022. Startups should prioritize hiring top talent, refining their customer offering, and leveraging equity incentives to attract skilled individuals. Despite market challenges, long-term strategies and solid investor relationships can secure significant funding, as proven by resilient startups navigating the economic cycle.
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