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Ford and Effat University Help Women Make History in Saudi Arabia with Safe-Driving Education Course

Ford Motor Company is assisting Saudi Arabian women get the power of mobility by holding a special Driving Skills for Life programme with Effat University. Contacting her fellow students to engage, Shams Hakim, Business HR student at Effat, made the news on YouTube today, which you could check out right here: https://youtu.be/JN5r8gI9qbM.

The groundbreaking course - DSFL For Her - follows with the spots decision last year by the Kingdom, as decided by His Highness, King Salman bin Abdulaziz Al Saud, to lift the ban on women driving in Saudi Arabia.

" Ford Motor Company was improved the belief that liberty of activity drives human progression, so we are honoured to have the opportunity to support ladies in the Kingdom throughout such an amazing time, and to invite them to the vehicle driver's seat," said Jim Vella, president, Ford Motor Company Fund. "Our DSFL For Her programme gives accessibility to training and experiences that will certainly aid ladies feel safe and certain as they support the wheel."

Based on its award-winning global secure driving initiatives, DSFL has customised an introductory programme which focuses on building females's confidence behind the wheel, broadening their automotive knowledge, preparing them to take their driving lessons and instilling secure driving practices prior to they deal with public roadways.

This will be the first-ever DSFL For Her initial programme anywhere in the world, with certified fitness instructors offering the training on shut roadways at Effat University's Jeddah school.

The four-day DSFL For Her, held in between March 5-8, will certainly educate more than 250 Effat University students, including 4 certain modules of in-vehicle experience - Knowing Your Vehicle, Distraction, Disability, and Braking - come before by a rundown with the lead teacher.

Dr. Haifa Jamalallail president of Effat University, claimed: "Effat University is well known for its innovative education, driving women ahead to take their rightful areas in culture and the labor force. We are happy to be able to partner with Ford to guarantee that our trainees are additionally prepared to come to be liable, risk-free motorists. We believe in driving change, but driving securely, and this is precisely what the Safe Driving Abilities for Life programme is about."

Driving Abilities for Life is a worldwide campaign for roadway security produced by Ford Ford Fund in cooperation with the Governors Highway Safety Association (GHSA) and a panel of security experts. Ford's signature prize-winning programme records newly-licenced motorists' interest with totally free, hands-on ride-and-drive courses that match new drivers with professional driving teachers and concentrate on the concerns and obstacles that create collisions, including impaired and distracted driving.

Currently in its 15th year, Ford Driving Abilities permanently has supplied totally free training to more than one million newly-licenced chauffeurs in greater than 40 countries worldwide. In overall, Ford has actually spent more than $40 million in DSFL initiatives worldwide as part of its long-lasting dedication to promoting safety on the road.

Because its Middle East launch in 2013, greater than 3,600 pupils have taken part in Ford's Driving Skills permanently program, with sessions in three various cities across Saudi Arabia and the United Arab Emirates in 2014 alone.

The new DSFL For Her installation will be an on-going programme for women drivers in the Kingdom, with stage two coming later on this year.

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