EMPWR, the UAE-based organization behind the Middle Easts first mental health magazine, has announced the upcoming launch of a community-oriented digital platform for start-up founders and entrepreneurs. The announcement was made by Founder Ally Salama on the side-lines of the STEP Conference, where he moderated a panel on mental health and the role technology can play.

EMPWRs community will strive towards creating a safe space, promoting best practices, and facilitating access to resources for start-up founders and entrepreneurs, who are known to operate in stressful conditions and hence more susceptible to mental health issues. The dedicated community will provide a safe, empathy-centric platform to share stories, bring different perspectives, and engage in entrepreneurial discourse pertaining to shared challenges.

Following the pandemic, the higher incidence of mental health challenges has led to greater awareness. As an organization that has been at the forefront of mental health advocacy in the Middle East, we have worked towards ensuring that the awareness translates to visible, positive outcomes. After pioneering the regions first mental health community for Arabic speakers, we are now shifting our focus to delivering specialized support to susceptible sections, starting with start-up founders and entrepreneurs, said Ally Salama.

A Forbes-30-Under-30-famed social entrepreneur, keynote speaker and podcaster, Ally Salama is a name synonymous with mental health advocacy in the Middle East. His work was recognized in Harvards Top 7 Impactful Social Initiatives in 2019, and by the World Health Organization (WHO) and the World Federation for Mental Health. He has continued his wellness drive through his Empathy Always Wins podcast, which is Apples #1 in the Youth Leadership category.

Recently, moderating a panel at the STEP Conference on mental wellness of entrepreneurs, Ally Salama shared his insights on the common challenges, lack of specialized support systems, the pandemic impact and, most importantly, the role of technology in optimizing caregiving. The technology conclave also served as a good backdrop for EMPWRs impending launch of a tech-led community, where digitalization will be the cornerstone of enrolment, communication, collaboration, and life-cycle engagement. Allys insight-rich keynote was largely predicated on thejoint researchby Wamda Research Lab, Microsoft for Start-ups, and EMPWR, released in August last year.