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Business 1 min read 20 views

Emirates NBD remains UAEs top banking brand with a value of USD 4.13 billion

Emirates NBD continues to be the UAEs most valuable banking brand with a USD 4.13 billion brand valuation in the ultra-modern edition of The Bankers annual brand valuation league table. The bank additionally secured a spot among the top 100 international banking brands and was ranked second in the Middle East and Africa region.

Emirates NBD moved up eight spots from previous year to rank 68th globally in the Brand Finance Banking 500, a prestigious rating of the worlds 500 largest banks, carried out by leading brand valuation consultancy Brand Finance and published in the February edition of The Banker.

Emirates NBD is deeply proud and honoured to hold our position as the UAEs most precious banking brand, stated Shayne Nelson, Group CEO, Emirates NBD. Our steadfast dedication to advancing digital innovation, blended with our customer-first philosophy, community-focused initiatives, and market-leading products and services has helped Emirates NBD cement its standing as a frontrunner in the regions banking sector. As we prepare for Expo 2020 Dubai this year, we will continue to give a boost to our proposition to be the bank of choice for customers, employees and shareholders.

Further, YouGovs every day brand monitoring device BrandIndex has once again ranked Emirates NBD among the UAEs 10 most recommended brands. The bank climbed four places to place 5th in the 2019 UAE Advocacy Rankings.

Emirates NBD delivered a strong set of results in 2019, attaining a record net profit of AED 14.5 billion and whole assets in excess of AED 683 billion. The banks balance sheet stays strong with healthy liquidity and stable credit quality. The bank marked many milestones over the course of the year, along with successfully finishing the acquisition of Turkey-based DenizBank in the third quarter of 2019. This elevated the banks presence to 13 countries, servicing over 14 million clients in the MENAT region.

On the social responsibility front, Emirates NBD aligned its CSR activities with the Year of Tolerance via non-stop efforts to assist people of willpower through social, workplace and monetary inclusion initiatives. The banks Careers Network initiative has helped 64 people of determination secure job offers from Emirates NBD Group or its corporate partners, while, 48% of Emirates NBD branches became accessible over the course of 2019. Further, in 2019, the banks award-winning Exchanger programme clocked in over 34,000 volunteering hours, with 3,139 active Exchangers and 514 volunteering activities completed.

The recognition from The Banker follows a series of accolades received by Emirates NBD in recent months. The bank has been ranked among the top 20 in the Forbes third annual list of the Worlds Best Regarded Companies. It was additionally awarded Best Digital Bank in the Middle East, Best Bank in the UAE and Best Investment Bank in the UAE by Euromoney Awards for Excellence 2019. The financial institution was recently honoured for its corporate volunteering programme for a Global Innovation Award by IMPACT2030, the corporate volunteering arm of the United Nations.

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