Discovery networks expands its bein portfolio with the launch of dkids hd, dlife hd and dmax hd
This August Discovery Networks will further extend its local presence with the launch of three new channels exclusive to the beIN platform. From Monday 1 August, DKids HD, DLife HD and DMAX HD will add to Discoverys diverse beIN portfolio, showcasing an entertaining mixture of childrens, lifestyle and fact-based programming, thoughtfully curated for the entire family and all presented in stunning HD.
Earlier this year, Discovery signed a new long-term partnership with beIN Media Group to broaden its reach across the region with the launch six new channels in 2016. DKids HD, DLife HD and DMAX HD complete this current channel line-up, following the launch of Fatafeat HD, DTX HD and Animal Planet HD in April.
Commenting on the addition of these new channels, Amanda Turnbull, VP and Country Manager, Discovery Networks MENA, said; "Discovery has been satisfying viewers curiosity for more than 30 years, building powerful, world-class brands along the way. We have leveraged this know-how to deliver three brand new channels for the Middle East, tailored specifically to meet the needs of local audiences, and complement and enhance beINs current offering. DKids, DLife and DMAX are channels the whole household can enjoy, with safe, fun, inspirational and educational programming designed to encourage viewers to get more from life. We are thrilled to present all three channels to beIN subscribers and look forward to building greater reach and following in the region.
Yousef Al Obaidly, Deputy CEO beIN Media Group was very confident that these three Discovery channels will further enhance beINs entertainment portfolio. He said, Our partnership with Discovery started early this year with launch of channels like Fatafeat, DTX and Animal Planet. With the launch of these new channels we will further consolidate our partnership with Discovery and our content appeal.
