All That Glitters is Welsh
From well-known lamb, to meat alternatives or gold-flaked marmalade, food manufacturers from Wales are out in force at Gulfood 2017 to reveal exactly what they can use the world as they get ready for business post-Brexit.
With Britain preparing to leave the European Union in the coming months, UK companies are seeking to discover new opportunities. The UAE is already a key market for Welsh food and drink producers, but with 80 per cent of exports presently mosting likely to the EU, Gulfood represents something of a renaissance. Greater than 25 Welsh firms exist at the program and Lesley Griffiths, Closet Assistant for Setting and Rural Matters was at the Dubai World Trade Centre exhibition to offer her support and discover new supply paths.
Griffiths chatted with exhibitors and took time out to sample the 23ct Gold-leaf marmalade from Radnor Maintains. "We have actually seen substantial growth in Welsh food and drink exports to this region, given that 2013," Griffiths said.
' Gulfood remains to be an important event for us and chatting with the exhibitors today they have had some great discussions and made great contacts. Brexit will unquestionably bring chances for Welsh firms to check out new chances."
One Welsh brand name seeking to capitalise on the world's biggest yearly food and beverage exhibition is Meat the Alternative, which is currently in the Bahrain market. Its products, including hamburgers, beef-style dice and meatballs, are made from soya and provide a high-protein lasting option to meat.
" With the focus now very much now on sustainability shifting patterns, with consumers currently looking for healthy and balanced choices we believe we provide the excellent item," said Alison Compitus, Export Manager for Meat the Option. "It's high in protein and consists of the 9 essential amino acids. It's suitable for vegetarians and meat eaters."
