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Environment 1 min read 34 views

Al Masraf participates in 7th Annual Car Free Day 2016

The Arab Bank for Investment and Foreign Trade (Al Masraf) participated in the 7th Annual Car Free Day which was held across Dubai. The yearly occasion has actually been arranged under the patronage of H.H. Sheikh Hamdan Bin Mohamed Bin Rashid Al Maktoum Crown Prince of Dubai, in line with the nationwide efforts to enhance Dubai's position as one of the most environmentally friendly cities worldwide and the strategic goal to position itself as a highly liked option by consumers and its partners in the transfer to more advance financial and social development.

The Car Free Day effort was established to assist decrease the results of climate modification and global warming, by minimizing the amount of fuel burned to power cars which are considered important sources of greenhouse gas emissions. The involvement of Al Masraf remains in line with the business's Corporate Social Responsibility (CSR) efforts which is an important part of their business culture. Al Masraf will be showcasing their support for the occasion by sponsoring advertising materials that will be positioned on their main offices in Deira. Their active function in the program is also a reflection of their move to support the national drive to cultivate environmental awareness and promote innovation in sustainability.

Faisal H. Galadari, CEO of Al Masraf, stated: "This is an important activity that offers terrific value to society. We, at Al Masraf, hold this initiative in high regard as it shows our vision to safeguard the environment for the positive aspect of future generations. Our involvement in this occasion is an essential part of our yearly CSR programs which we have established produce a favorable impact and help enhance the well-being of the community.".

The occasion is the first initiative of its kind and enjoys the complete assistance of the federal government in addition to notable economic sector entities. For this year's edition, the program will not just be confined to a particular day, it will be extended across several days in partnership with different partners across Dubai. This was carried out in an effort to encourage the involvement of more organizations to help facilitate the decrease of carbon emissions and traffic jam.

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